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Case Study:
BendiGo Wholefoods
The Requirement
To better engage with their customers, BendiGo Wholefoods wanted a loyalty solution.
To gain new clients with no cost of acquisition while improving sales and profits, they also wished to add gift card capabilities.
For fast transactions, all solution must seamlessly interface with the Uniwell brand of POS.
The Solution
Overview: Interfaced SaleGrabber to each Uniwell POS terminal to capture every transaction for automated loyalty points and redemptions complete with loyalty reward PLUs sent to the POS.
Installing the UniGrabber Loyalty-U on the network we added full gift card features and functionality across the fleet of Uniwell Point-of-Sale terminals.
Created a BendiGo branded ‘WholeFoodies’ customer registration page.
Specifics: While offering a touch-screen display for customer name, points and rewards, posIQ interfaces with the Uniwell POS to add extra features such as; last 10 items purchased, emailed receipts and gratitude emails - all while capturing every transaction by; date, product, place, price and purchaser.
With Loyalty-U scripting sitting on the network server, gift cards are transacted in real-time the same as any other payment type (cash, credit card, etc).
Workflow: The customer workflow is as easy as the member scanning their card or phone.
For the clerk it is even easier as members earn/redeem points and gift card values by scanning their member number via card or phone while SaleGrabber and our UniGrabber Loyalty-U do the rest.
The Result
The quirky community food-store, café and garden nursery known as BendiGo Wholefoods has massively improved their customer engagement and repeat sales (and profits) with some hip tech stuff powered by IQ Gecko.
Want more 'tech-talk' about how it works -> watch the BendiGo Wholefoods behind the scenes 'Tech' video here and see the seamless IQ Gecko interface with Uniwell POS.
POS interfacing made easy.
SaleGrabber (tablet version for Uniwell) serves as a central hub, connecting the POS, receipt printer, and barcode scanner in real-time.
Collecting loyalty and transactions from a range of any POS brands at multiple locations and giving you online reporting and marketing across many locations in one common data set.
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