Loyalty.
Loyalty programs make your customers feel recognised and special which further leads to retention, more referrals and profits.
Trusted by some of best known Australian and Global brands.
From restaurants to retailers to motorcycles and including banks, hotels, coffee franchises and everything in between - IQ Gecko proudly serves loyalty solutions to businesses that are driving their industries forward.
Members are highly engaged by experiences that are personalised to their needs. In fact, they’ll pay more for those experiences simply because they feel as though they were tailor-made for them.
Savvy companies know that loyal customers are profitable customers.
Research shows that most companies that prioritise customer experience achieve up to 18% higher revenues and establish a significant lead over the competition.
This is because 73% of consumers state that a good experience plays a vital role in their brand loyalties - and they will even pay more for it.
We all know the 80/20 rule where 20% of your loyal customers earn 80% of your profits. This is simply because loyalty customers are repeat customers with increased purchase frequency while also spending more during each shopping experience.
IQ Gecko loyalty.
BOOST LOYALTY PROGRAM ENGAGEMENT AND REPEAT PURCHASE RATE WITH TARGETED PROMOTIONAL CAMPAIGNS.
IQ Gecko gives you the power to create loyalty, referral and reward programs all in one place.
Whether your advocates are customers, partners, affiliates, influencers, or employees, IQ Gecko brings your audiences together to strengthen brand loyalty and accelerate revenue growth.
Deliver special reward offers and bonus points to customers to drive results such as boosting advocacy among your frequent purchasers or bringing lapsed customers back.
Engage with your customers.
RUN LOYALTY CAMPAIGNS AIMED AT SPECIFIC DEMOGRAPHICS AND TRACK GRANULAR LOYALTY DATA DOWN EACH INDIVIDUAL MEMBER.
Customers are highly engaged by experiences that are personalised to their needs as they love feeling that they’re special. People want to know that you see them for who they are and that you value them.
Surprise and delight your customers with rewards to thank them for their loyalty and give them a reason to come back.
Personalise your rewards based on purchase behaviour and frequency to boost the lifetime value of every customer..
Reward customers without limitations - whether they buying online or at your brick-and-mortar stores or through your third-party retailers.
Omni-channel loyalty.
TURN BUYERS INTO BRAND SUPERFANS WITH 1:1 PERSONALISED AND DATA DRIVEN OMNI-CHANNEL ENGAGEMENT.
You want to be everywhere your customers are, right?
An omni-channel loyalty program lets you do just that and connect with your member everywhere with offers and messages that don’t feel like the same old advertising customers have learned to ignore.
If your demand generation strategy ends once the sale is made, you’re missing out on additional revenue.
Use our omni-channel technologies to turn your customers into loyal advocates for your brand and enable them to refer even more new customers with inter-connected in-store, online and in-app strategies.
Loyalty 360º connectivity.
TRACK MEMBERS AND PURCHASES ACROSS ALL CHANNELS AND USE THE DATA FROM ALL SOURCES FOR INSIGHTS AND CAMPAIGNS.
Delivering a great omni-channel customer experience rests on a thorough understanding of buyers, their triggers, and influencing factors in various purchase journey stages.
For this to happen, capturing data at every point of customer interaction is critical.
IQ Gecko interfaces with your POS registers and marketing stack so you don’t have to change the way you work.
Easily fulfil rewards, unify customer messaging and sync your data across all your platforms.
Acquire, engage and retain customers
The typical customer journey is spread across multiple touch-points leveraging multiple devices.
It is critical to ensure that the customer’s experience is consistent each time they engage with your brand.
Loyalty ensures consistent customer experiences so that the expectations are always met and exceeded.
Draw customers to your brand no matter where, when, or how they are shopping.
Omni-channel loyalty combines technology and innovative customer experiences to deliver compelling and relevant offers at the exact right time to bring customers back to your brand again and again.
Track all member interactions & trends and identify opportunities to proactively incentivise your customers to take action with personalised loyalty campaigns.
Not certain what you need?
Use inspiration from our house-hold name customers and leverage in-depth knowledge of all-things-loyalty & technology.
We've put together a few tips and tricks for your loyalty campaign with our Creative Overview campaign designer.
Creative Overview for designs HERE
Nearly 90% of people are in loyalty programs and most of them are in more than one.
Loyalty Statistics
Loyalty programs are 10x more effective that old type of traditional marketing and customers love them.
$100
Non-loyalty member sales
$118
Loyalty member sales
12%-18% increased share of wallet and spend amount of loyalty members compared to non-loyalty members.
Customers with an emotional relationship with a brand have a 306% higher lifetime value and will recommend the company at a rate of 71%, rather than the average rate of 45%.
IQ Gecko innovative tools assists brands to support their retailers while creating 1:1 direct relationships with the customer.