Overview: IQ Gecko designed a solution that gave Harley-Davidson dealers more for less with the
ability to capture transactional data while seamlessly interfacing with their current systems.
Creating a loyalty App and customer registration web portal and giving each HarleyDavidson dealer the ability to communicate with their members was also in our scope.
Specifics: The IQ Gecko team interfaced with the vast range of POS and Business Systems at every
Harley-Davidson location which automatically allocated points and captured transactions plus a mobile dashboard for capturing transactions during their test drives and road trips.
Workflow: After collecting their card in-store, the loyalty member earns points by scanning their card
before the sale is complete.
Each H-D dealer can view their loyalty member transactions by; date, product, place, price and purchaser.
With this information they can also market “with relevance”.